FAQ - Registro Comunicatori Digitali

Frequently Asked Questions

Find answers to the most common questions about the Register of Digital Communicators

The registry

No. Membership in the Association and registration in the Register are two distinct things: the Association is the entity that manages the Register, while registration in the Register certifies access and permanence in the professional qualification system.

The Association:

  1. defines and updates access rules, standards and procedures (tests, career validation, training courses);
  2. appoints and coordinates any evaluation commissions evaluation commissions for the validation of qualifications and experiences;
  3. promotes training and updating (also through credit-based courses);
  4. guarantees the presence of principles of professional ethics and protection of users, according to the regulations adopted.


Esse Social Academy is theProfessional Association that holds and manages the Register of Digital Communicators. It operates as the organizing entity of the registration, qualification and professional updating system, in line with the principles of Law 4/2013 on professions not organized in orders or colleges.

The Register is proposed as a qualified reference for public bodies, private companies (including subsidiary companies) and third sector organizations, to identify certified figures in identity management and communication processes.

No. It is a qualification system that operates within the professions not organized in orders or colleges provided for by Law 4/2013: the exercise is free and does not involve mandatory registration in orders/registers.

It is a professional register established pursuant to Law 4/2013 with the function of certification and qualification of skills in the field of digital and multimedia communication.

Yes, a consultation section of the Public Register is available with the official list of members (when populated).

Basic figures

It starts with a basic figure who attests to skills in the perimeter of digital communication digital communication (including areas such as digital marketing, publishing and innovative technologies), intended as a foundation for evolving into more specialized roles.

Professional profiles

Integrates communication strategy, channel management and data analysis data analysis to carry out activities measurable and improveable: plan, coordinate activities/campaigns, monitor performance and optimize continuously in line with the organization's objectives.

Defines and governs the presence of the organization on social platforms: it analyzes audiences and contexts, sets editorial strategy, selects channels and languages, defines metrics and integrates social networks into the overall communication system.

Yes. The basic figure is the starting point: then you can structure a path towards specializations such as Communication Manager, Social Media Strategist, Digital Creator o Digital Marketing Manager, consistent with activities and skills required by different contexts.

Designs and creates digital multimedia content (texts, images, videos), adapting them to channels/devices; takes care of clarity and informational accessibility and works in coordination with the communication strategy.

She is a figure of who directs integrated communication: it guarantees consistency between channels and languages, plans and coordinates content, takes care of the quality/legibility/accessibility of materials, values initiatives and results and monitors communication effectiveness to improve over time.

Professional skills

In general, there are skills of: communication design, content and channel management, coherence of languages/identities, attention to clarity and usability, use of metrics and continuous improvement (with different weights depending on the role).

No. The specialization indicates the role (e.g. Social Media Strategist). The skills skills are what you demonstrate that you know how to do: strategy, content, coordination, measurement, etc. Competencies can be transversal or specific to role and context.

Sectors of application

In the PA context, requirements such as clarity of information, institutional coherence, accessibility of content and ability to make services and information ordered and understandable for citizens (depending on responsibility and role) become central.

In the private sector, attention to objectives and performance is growing: planning, channel integration, content quality, measurement and continuous optimization, in addition to identity and reputational consistency.

In the Third Sector, they often count: clear and responsible narrative, value consistency, ability to oversee community and relationship, content aimed at understanding the public and measuring results (donations, memberships, participation), based on the role chosen.

Access and registration

The procedure is divided into: choice of access methods, acceptance of the Regulations and Code of Ethics, data compilation, passing the test, administrative obligations and payment of the fees due.

It is necessary to pass theElectronic Entry Test, which verifies skills in the main disciplines of digital communication (no specific qualifications are required, even if in-depth knowledge of the sector is recommended).

The renewal is per year and the fee allows enrollment in theProfessional Association Esse Social Academy and inclusion in Register for those who are who meet the required requirements.

The registration fee is valid for calendar year (from January 1 to December 31). The renewal must be carried out by December 31 of the current year, according to the indications available in the reserved area. If you register again during the year, the fee is valid until December 31 of the same year.

Failure to renew the registration, 30 days after the deadline, results in erasing cancellation from the Association and consequently from the Register.


Notwithstanding this provision, for those who register by 31/12/2026, the fee will be valid until 31 December 2027



Yes. In addition to the Electronic Entry Test, there is an access path through validation of the career (qualifications and proven professional experience). This path allows to bypass test when the candidate demonstrates adequate requirements through verifiable documentation.


The candidate must submit a documentary dossier that may include, by way of example:

  1. updated and signed CV;
  2. certifications/certificates;
  3. contracts, assignments, letters of reference;
  4. work portfolios (campaigns, editorial plans, reports, produced materials);
  5. evidence of professional activities consistent with the figures of the Register.

The documentation is evaluated by a Commission of the Professional Association Esse Social Academy which:

  1. verifies the consistency, completeness and authenticity of the evidence;
  2. evaluates the alignment with the required skills (basic profile and/or declared specialization);
  3. decides the outcome.

Outcome: in case of a positive evaluation, the registration is automatically activated in the Registry (without taking the test). In the event of a non-positive outcome, the Commission may request documentary additions or propose access through tests.

Professionals who work (or intend to operate) in digital and multimedia communication, as part of professional services for third parties, can apply, in accordance with the provisions of Law 4/2013.

Entry Test

The test is a structured test with 30 multiple-choice questions. The questions are extracted from a database which, at the time of writing this FAQ, contains over 1700 questions and includes both multiple choice and open answer (the entry session uses 30 multiple choice questions).

The 30 questions are distributed as follows: 10 low difficulty, 10 medium, 10 high.

To be passed, the candidate must obtain at least 70% of correct answers, i.e. at least 21 correct answers out of 30.



Based on difficulty:

  1. low: 10 credits
  2. average: 15 credits
  3. high: 20 credits



With 10 questions per level (10/10/10) and 21 correct answers, 70% corresponds to the following range:

  1. minimum 270 credits = 10 low (100) + 10 average (150) + 1 high (20)
  2. maximum 360 credits = 10 high (200) + 10 medium (150) + 1 low (10)
  3. The theoretical maximum (30/30 correct) is 450 credits.


You can repeat the test using one of the remaining attempts; at the end you can consult the list of wrong questions without displaying the correct answers, to guide the study

Yes, within a maximum number of attempts in a given period; at the moment the date of the first negative result has been defined as 3 attempts in the 90 days following; once the attempts have been exhausted, it is necessary to wait for the renewal date indicated by the system which, at the moment, starts on the first day of the following month.

Training and updating

Yes: the portal will soon publish a Course catalog course catalog to perfect skills in digital communication (with different levels and methods).

The service is being activated and will be introduced in the coming weeks. It includes:

  1. a Basic course basic course aimed at entering the Register;
  2. specific courses linked to the specialized figures provided by the Register (e.g. Communication Manager, Social Media Strategist, Digital Creator, Digital Marketing Manager).

Each course will award a number of receivablescredits; upon reaching the required threshold, the candidate will accrue the right to enroll in the Register according to the rules published in the dedicated section.

Yes. There is an access path through professional refresher courses professional refresher courses that allow you to accumulate receivables useful for enrollment in the Register.

Ethics and privacy

The Register requires compliance with a Code of Ethics and recalls principles of transparency and user protection through supervisory and control mechanisms.

The login page indicates that the data is protected, not shared with third parties and that the service complies with Law 4/2013 e GDPR.

Access is via OTP code sent via email (6-digit code valid for 15 minutes).