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Digital relationships: the role of the Social Media Manager in the structured management of online presence
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Digital relationships: the role of the Social Media Manager in the structured management of online presence

Digital social environments today represent one of the main spaces of contact between organizations and the public. Their management does not consist in the simple publication of content, but requires...

19/07/2026 Read
The Digital Content Creator: a professional figure for the conscious production of digital content
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The Digital Content Creator: a professional figure for the conscious production of digital content

Contemporary digital communication is increasingly based on the quality, comprehensibility and reliability of content. In an information ecosystem characterized by a multiplicity of platforms, links...

19/07/2026 Read
From the audience to results: the role of the Digital Marketing Specialist in data-oriented communication
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From the audience to results: the role of the Digital Marketing Specialist in data-oriented communication

Digital transformation has profoundly changed the way in which organizations, institutions and businesses build their communicative presence. Communication is no longer limited to the dissemination of...

19/07/2026 Read
The Communication Manager: a strategic figure for the integrated communication of organizations
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The Communication Manager: a strategic figure for the integrated communication of organizations

Communication today represents an essential lever for transparency, credibility and the quality of the relationship between organizations and citizens. In a context characterized by a multiplicity of c...

11/02/2026 Read